Digital Marketing Minor

Requirements

Digital Marketing Minor for College of Arts and Sciences Learners (5 courses, 15 credits)

Required Courses for College of Arts and Sciences Learners

SBS-101	Business Foundations	3
MKT-210	Principles of Marketing	3

MKT-H210 may substitute for MKT-210

Select three (3) from the following:

MKT-360	Event Marketing Through Content and Experience Development	3
MKT-410	Digital Marketing Fundamentals	3
MKT-429	eSports: Marketing Insights from the New Frontier	3
MKT-435	Digital Marketing Challenges	3
MKT-444	Social Media Marketing	3
MKT-446	Disruptive Technologies in Marketing	3
MKT-H456	Honors Digital Analytics	3
MKT-474	Big Data, AI, and Blockchain Technology In Biotech Marketing	3

Digital Marketing Minor for Sawyer Business School Learners (3 courses, 9 credits)

Select three (3) from the following:

MKT-360	Event Marketing Through Content and Experience Development	3
MKT-410	Digital Marketing Fundamentals	3
MKT-429	eSports: Marketing Insights from the New Frontier	3
MKT-435	Digital Marketing Challenges	3
MKT-444	Social Media Marketing	3
MKT-446	Disruptive Technologies in Marketing	3
MKT-H456	Honors Digital Analytics	3
MKT-474	Big Data, AI, and Blockchain Technology In Biotech Marketing	3