2023-2024 Catalog

Sports Marketing Minor

Requirements

Sports Marketing Minor for Sawyer Business School Learners (3 courses, 9 credits)

Select three (3) from the following:

MKT-424Sports Partnership, Activation, and Engagement

3

MKT-426Sports Marketing

3

MKT-428The Business of Sports and the Media

3

MKT-429eSports: Marketing Insights from the New Frontier

3

MKT-430Sports Marketing Consulting

3

Sports Marketing Minor for College of Arts and Sciences Learners (5 courses, 15 credits)

Required courses for College of Arts and Sciences Learners

SBS-101Business Foundations

3

MKT-210Principles of Marketing

3

MKT-H210 may substitute for MKT-210

Select three (3) from the following:

MKT-424Sports Partnership, Activation, and Engagement

3

MKT-426Sports Marketing

3

MKT-428The Business of Sports and the Media

3

MKT-429eSports: Marketing Insights from the New Frontier

3

MKT-430Sports Marketing Consulting

3