2021-2022 Catalog

Product Management

Requirements

Required Courses (3 courses, 9 credits)

Choose 3 (three) from the following: (9 credits)

*At least two courses must be marketing courses.

ACCT-804Cost and Managerial Accounting

3

ISOM-840Security and Privacy

3

MGES-842Global Innovation & New Product Development in Virtual Team

3

MGOB-835Managing Difficult People at Work

3

MGSM-833Corporate Innovation

3

MKIB-812Global Branding and Communication Strategies

3

MKT-814Strategic Marketing

3

MKT-818Global Product Innovation

3

MKT-820Sales Management

3

MKT-846Marketing in the Age of Exponential Technology

3

MKT-854Biotech Industry & Marketing Application

3

MKT-855Digital Marketing Challenges

3