Market Research and Customer Insights

Requirements

Choose three (3) from the following: (9 credits)

*At least two courses must be marketing courses

ISOM-801	Solving Business Problems Using Advanced Excel	3
ISOM-821	Data Management and Modeling	3
ISOM-835	Predictive Analytics	3
ISOM-840	Security and Privacy	3
ISOM-845	Business Intelligence, Data Visualization, and Storytelling	3
ISOM-851	Supply Chain Management	3
ISOM-861	Project Management: Gaining Competitive Advantage	3
MGOB-835	Managing Difficult People at Work	3
MKT-810	Marketing Research for Managers	3
MKT-818	Global Product Innovation	3
MKT-820	Sales Management	3
MKT-845	Advanced Digital Analytics	3
MKT-846	Marketing in the Age of Exponential Technology	3
MKT-855	Digital Marketing Challenges	3