ADPR-445 The Election in Real Time
In this course we examine the current presidential election in real time. We'll examine the role of both traditional and social media, including news coverage and campaign strategies and tactics such as advertising, priming, trolling, debates, and messaging for different constituencies. We'll also investigate political science literature to understand voter behavior, campaign tactics, political parties and the structure of the presidential election system, including the nomination process and the Electoral College. This course will be co-taught by faculty members from the Political Science and Legal Studies Department and the Advertising, Public Relations, and Social Media Department. Students will understand the role of the media in presidential elections, understand the interaction among journalists, politicians and citizens and understand how to be savvy consumers of political news.