2024-2025 Catalog

SPMT-419 Sports Management Capstone

This course is designed to challenge students to apply the interdisciplinary business skills acquired in their studies at the Sawyer Business School to business problems in a sports context. Students will demonstrate an understanding of sports economics, finance, business law and ethics, marketing, and entrepreneurship by applying them to real-life case studies and one client project. The semester project may feature sports management program partners or unaffiliated companies that seek to benefit from student lead insights.

Credits

3

Prerequisite

Student has completed all of the following course(s) ENT 211 - The Sports Institute, MKT 426 - Sports Marketing