2022-2023 Catalog

Digital Marketing Minor

Requirements

Digital Marketing Minor (3 courses, 9 credits)

Note: College of Arts and Sciences students must complete the prerequisites of SBS-101 and MKT-210 prior to completing the requirements below.

Select three (3) from the following:

MKT-360Event Marketing Through Content and Experience Development

3

MKT-410Digital Marketing Fundamentals

3

MKT-429eSports: Marketing Insights from the New Frontier

3

MKT-435Digital Marketing Challenges

3

MKT-444Social Media Marketing

3

MKT-446Disruptive Technologies in Marketing

3

MKT-H456Honors Digital Analytics

3

MKT-474Big Data, AI, and Blockchain Technology In Biotech Marketing

3