SIB-330 Technical Innovation Strategy
All firms need a technological innovation strategy because innovation is indispensable to achieve and maintain competitiveness. The outcome of innovation (a commercialized product or service offering) represents the culmination of a number of distinct stages with attendant challenges that precede it. This course is intended to familiarize students with these less appreciated initial phases of the innovation process. The course will begin with the competitive dynamics of technological innovation.
Prerequisite
Juniors and seniors only.