2021-2022 Catalog

ADG-S360 Branding & Identity Design

This course explores the issues of customer experience and contemporary branding used to identify, establish and promote the business community. Specific emphasis will be placed on the analysis and development of corporate identity systems including the development of logotypes, signage systems, environmental graphics, websites, advertising and appropriate collateral materials.

Credits

3

Prerequisite

ADG-S202 and ADG-S207

Offered

Ocasionally