LAW-9111 Emerging Issues in European Union Business Law and Policy
Galway, Ireland Summer 2017 Ireland is the data capital of the world with Google Dublin, Apple Operations Dublin, Cisco Galway, LinkedIn EMEA, and leading cloud computing providers such as Dropbox, Citrix, and EMC2 located in or near the University of Galway. This course will examine privacy and legal issues confronting these companies such as the problems of implementing the EU Right to Be Forgotten, the General Data Protection Regulation, and the U.S/EU Privacy Shield Data-Sharing Rules, and how to comply with privacy and security issues when offering cloud computing services. U.S. companies targeting the EU consumer market must comply with EU mandatory consumer protection regulations such as the Unfair Contract Terms Directive, The Directive on Consumer Rights, the Brussels Regulation and the Rome I and II Regulations. U.S. companies in Europe will need to localize their mass-market and business-to-business license agreements and software as a service contracts to comply with EU mandatory regulations. U.S. companies doing business in Europe will need to understand international intellectual property issues where there remain significant differences between the U.S. and Europe, with issues such as the protections of databases, moral rights, first sale or exhaustion, fair use/fair dealing, nontraditional trademarks, immoral and against public policy marks, and foreign equivalents. [731] Course updated: February 22, 2017